Toronto New School of Writing

Toronto New School of Writing Web Site

The Toronto New School of Writing project was founded in the Spring of 2010 to offer artist developed writing workshops and courses. The classes are run in the upper floors at 283 College St. in Toronto. Because the artists themselves develop all courses, every workshop offers a unique experience. Courses range from one day writing intensive workshops to 10-week topical writing courses.

The challenge on this project was to integrate several different features into one easy to use website – from both the front-end and back-end perspective:

• easy to navigate
• promotes classes right from the homepage
• provides information on classes & instructors
• allows people to sign-up and pay online
• allows staff to completely manage every aspect of the site.

Once all of the components were in place I created documentation that would allow any non-technical staff at the school to completely manage every aspect of the site.

The Toronto New School of Writing Web Site Features:

• Clean, modern, simple design
• Homepage Promotional Area to Feature Classes
• Online Course Calendar
• Email Newsletter Signup
• Built-in Social Media Sharing Options
• Contact Form
• Several Different Navigation Areas
• Shopping Cart System with Reporting
• Easy-to-Use Course Management System

“

John has taken the Toronto New School of Writing from a group of artists with an idea, to a recognizable brand with a national reach. John has allowed the New School to compete with the big players and has created a product that appeals to audiences previously unavailable to us.

- Jenny Sampirisi

Toronto New School of Writing
www.tnsow.com